General Distributing Company


  • Discovery
  • Brand Assessment
  • Conversion Strategy
  • Website Development
  • Mobile Friendly Website Design
  • On Site Search Engine Optimization (SEO)
  • Website Hosting
  • Website Support
  • Monthly Reporting


An engaging and professional website that clearly communicates General Distributing’ services, company culture and expertise, making it easy and inviting for new and existing customers to do business with them through their website.


We re-designed their old, dated, confusing and poorly performing website to portray the professionalism, expertise and exceptional customer service that General Distributing provides. We outlined a purposeful strategic flow from start to finish, used clear calls to action on every page to invite engagement, integrated online credit and employment applications to capture every lead and incorporated organic SEO to help build their brand and drive traffic to their website. 


General Distributing experienced an immediate increase in Google Rankings that has continued to grow since their new website launch. They receive inquiries, credit applications and employment applications on a weekly basis. Their new website is creating an even better experience for their existing customers and is helping their sales team work more efficiently to attract new customers. 

How We Support Them Today

Since the launch of their new website we have hosted and maintained their website to ensure that it is as up to date today as it was the day it launched. We meet with them on a quarterly basis to review website performance and discuss how we can continue to create an even better experience for their customers and help their team work more efficiently. 

General Distributing Says...

"Incredible support and timeliness! These people ROCK! So glad we joined their team - they make my updating our site, seamless and flawless!" - Kirk Hindoien