01
Spot One
The Phone Is Too Quiet
Low visibility, not enough leads, and a site that doesn’t represent the quality of your work. You say the same things as the shop down the street and no one is clear on why they should choose you.
For Trades and Service Businesses
Own Your Corner of the Market
With a brand that makes you dangerous to the competition
We help you clarify your authentic brand and implement it across your marketing, sales, and hiring so no one can copy you or beat you.
Brands We’ve Worked With
The Real Edge
Your competitors can copy almost everything.
The same suppliers. Same equipment. Same software. Even the same ads and promises.
The one thing they can never copy is you.
Your people. Your reputation. The way the work actually gets done.
That is your brand, and it is the only real competitive advantage you have.
You’re probably stuck in one of two spots right now.
02
Spot Two
You Have Calls, but Not People
The phone rings plenty. The problem is delivery. Not enough people, or not the right ones, to do the work to your standard. Your brand isn’t giving top talent a reason to choose you.
Either way, the fix starts in the same place.
Book a free consultation →
What We Do
We Give People a Clear and Compelling Reason to Choose You.
Then we put that reason everywhere it counts. Your website. Your marketing. Your sales conversations. Your hiring. When your brand is clear and consistent across all of it, you attract the right customers and the right employees, and you stop sounding like the shop down the road.
How It Works
1
Step One
Book the Call
A free consultation. We talk about your business, your corner of the market, and where your brand is stuck.
2
Step Two
Clarify Your Brand
We pin down what makes you the best in your corner and impossible to copy.
3
Step Three
Put It Everywhere
We implement it across your website, your marketing, your sales, and your hiring.
What People Say About Us
I will recommend them until I’m blue in the face to any company looking for marketing and website assistance.
Of course we opted to work with 406 and I am SO glad we did. We first completed our Brand Clarity process with Amy. She presented to, worked with, and guided our company leaders into identifying and defining our company strategic anchors and core values - they were already there but we had never taken the time to define them and package them into a comprehensive yet simple framework which we can now use in hiring, training, and developing our employees and using throughout our marketing materials to help connect our clients with us. Amy is an AMAZING facilitator!
Creating the on-line presence that my business was looking for.
Josh and his crew did a fantastic job on creating an eye-catching and visually appealing web site for my business. He was very thorough in his questions and easy to communicate with throughout the entire process of creating the on-line presence that my business was looking for. He took his time to research what it was that I was looking for and how best to present it for the maximum effect! I highly recommend Josh and his company for your web site needs, he does a great job. 5 stars!
No one better than 406 Marketing & Design at driving results
I have had the pleasure of working with Josh and Amy on behalf of two organizations, Rocky Mountain Treatment Center and Alliance for Youth. Bottom line results are the key, and no one better than 406 Marketing & Design at driving results, but what sets them apart is their approach, they take the time to understand your mission, your services, and your goals, they don’t just build your website, they generate and bring to life ideas you never would have thought of, and they always go the extra mile to ensure you succeed in meeting your goals. I would highly recommend them to anyone looking to take their website and digital marketing to the next level.
Our Story
Most businesses, including us, struggle to articulate why people should choose them.
Which leads to confusion and inconsistencies across marketing, sales, hiring, and operations.
We’re Josh and Amy Dardis, and we’ve been helping trades and service businesses with their brands for the last 15 years. We’ve worked with hundreds of businesses over the years from all different angles and have come to realize that clarity around your authentic brand is the foundation for marketing, sales, hiring, and operations. We learned that the hard way from running our own business as well as seeing the same struggle across every other business we’ve helped.
Over and over, we’d sit down with an owner who knew their trade inside and out but couldn’t say in one clear sentence what made them different, who they were really for, or why a great employee should pick them over the shop down the road.
And we didn’t judge them. We couldn’t do it for ourselves either. Because reading the label from inside the bottle is really freaking hard.
We’re not immune to the cost of confusion in business.
We’ve rewritten website pages hundreds of times.
Pivoted based on trends and competitors.
Tried all kinds of different marketing strategies.
Wasted thousands of dollars in ad spend.
And lost our confidence and sense of direction along the way.
But over the years we filtered through the noise and learned what makes a business truly successful from the inside out.
- Get clear on who you are and how you operate.
- Lean in hard to your own story.
- Create messaging and marketing with conviction that resonates with the right people.
- Attract and hire people who align with your brand
- Build processes that deliver on your brand promise
- And then serve the heck out of your customers.
That’s how you own your corner of the market.
You don’t win by copying trends or saying what everyone else is saying. You win when you dominate the market because you have something no one else can copy.
It’s why customers choose to hire you.
It’s why employees choose to work for you.
It’s why you run a business you’re really freaking proud of.
So the question is...are you owning your corner of the market because you stand out authentically?
We can help you figure out how to do that. Let’s chat.